Pantum enters Russia market with great ambition
Moscow, Russia, 10th July, 2012. PANTUM Europe, vendor of the new and dynamic brand of Pantum printers, held a press conference today announcing the company’s entry into the Russian market. PANTUM is the first laser printers brand, which is created and developed in China by the company Seine Technology, the worldwide leader in compatible cartridges design.
The presentation of the first laser printers PANTUM with unique technology was held in Beijing in 2010, and in 2011 the brand announced to the international market. On February 2012, was marked with main events: entering the Israeli market through the trading network Office Depot. On March, Seine Technology officially launched its PANTUM printers at the CEBIT show 2012 and PANTUM Europe branch was formally set up in Geneva (Switzerland) to serve the market development of European countries.
PANTUM Europe has selected “Bureaucrat” company to be the first PANTUM printing devices distributor in Russia. Bureaucrat is one of the largest and most reputed comprehensive IT products distributors in Russia.
At the Press conference, where Jackson Wang, CEO of Pantum, and Christophe Bechade, General Manager for CIS, Central & Eastern of PANTUM Europe participated. Strategic plans of the Russian market development and PANTUM Multifunction Printers products family were presented to the leading Russian media journalists.
“Clearly aware of the goals that must be achieved to win Russian prospective market, PANTUM offers its clients more flexible and high-quality solutions. Constant technology improvements will interest Russian consumers, make the range of our devices wide and permanent” Jackson Wang said, “Since the beginning, we knew it’s really hard to enter into the printer market, it’s even harder to compete for development with proprietary core technologies, PANTUM just did this!
With its strengths in product innovation and R&D, PANTUM has fully mastered the core technologies of laser printer R&D as well as manufacturing, and has become an international laser printers brand that covers a dozen models of mono laser printers and MFPs.
As a new comer on the international printer market, PANTUM is able to meet the needs of all types of users, including small and medium size companies, industry users or home users.
“The birth of the PANTUM is the beginning of the active promotion of efficient, environmental friendly, convenient and reliable products and print services on the printer market,” said Christophe Bechade. “PANTUM products take advantage of Seine’s full industry chain and massive production, bringing comprehensive usage cost more than 20% lower than comparative products.”
Meanwhile, stable and robust product features will largely decrease maintenance costs. These entire advantages enable us quickly respond to customer needs, provide high quality services, meet the consumers’ expectations and provide the necessary service support. ”
During Press conference the demonstration of PANTUM printers was organized, which sparked a great interest for media representatives.